Following recent complaints submitted to the Federal Trade Commission (FTC) by industry groups, including the Campaign for a Commercial-Free Childhood (CCFC) and the Center for Digital Democracy (CCD), regarding Amazon’s alleged Children’s Online Privacy Protection Act (COPPA) violations, Amazon has been making some changes. Amazon is creating new commands to easily allow users to delete their information. Commands such as “Alexa, delete everything I said today” and “Alexa, delete what I just said.”
Until now, the only way to delete recordings was to either go through the app and delete the recordings one-by-one, or go through the website in order to delete every recording at once.
Amazon has also launched the “Alexa Privacy Hub” that focuses on helping users learn more about the privacy features of Echo devices and also provides a link to the “Alexa Privacy Settings” where the user can delete existing recordings.
These changes are definitely a step in the right direction, we will continue to monitor and update our readers whether Amazon continues to make additional changes to address children's privacy.