Skip to main content

Mattel’s Chief Information Security Office Will Deliver Keynote at CARU’s March 6 Conference



Mattel’s Chief Information Security Office, Fares Alraie, will participate in a keynote fireside chat with Sheila Millar of Keller and Heckman LLP, at The Children’s Advertising Review Unit’s Conference on March 6th in Los Angeles, CA. The speakers will discuss Alraie’s perspective on embracing security and privacy as core corporate values at Mattel. He will also speak about incorporating privacy and security into the design of connected products. 

CARU’s conference will examine the complex issues facing the children’s advertising and marketing industries in the United States and abroad. In addition to the keynote with Mattel’s Chief Information Security Officer, there will be discussions on impactful new privacy regulations, the best practices for advertising in mobile applications, and using technology in creative ways to support children’s digital well-being.  You can find out more information here.

Popular posts from this blog

20 Years Young: The History and Maturing of COPPA in a Privacy-Conscious Age

1998: A Concern for Children’s Privacy Was BornFrom the moment home computers had the capacity to connect to the Internet, children had the ability to use these technologies to access online websites and services. In the 1990s, concerns about children’s privacy and safety online arose amid fears of marketing practices around selling children’s personal information and exposing children’s information to predators.

The Children’s Advertising Review Unit (CARU), founded in 1974, has always been on the forefront of safeguarding children’s privacy. CARU is the self-regulatory arm of the children’s advertising industry, tasked with promoting truth in children’s advertising by reviewing and evaluating child-directed ads in all media to ensure they are truthful, accurate and appropriate. CARU also monitors online privacy practices as they affect children.
Before there was any legislation on the matter, CARU monitored a burgeoning Internet and observed how children’s privacy and safety were be…

Safety Tips for Parents Buying Smart and Connected Toys This Holiday Season

Teddy bears once filled with stuffing are now hard-wired with smart technology. Internet-connected toys can be fun but they can also put your family at risk if proper care is not taken when buying and using these devices.

Now, more than ever before, The Children’s Advertising Review Unit (CARU) encounters toys that may collect personal information (e.g. name, email address) from children. Unfortunately, this may be done without parents knowing it’s happening. Much like many offline experiences where parent’s permission is required before collecting or using your child’s information, the online world is the same: parental permission is required! These connected toys aren’t inherently bad; in fact, they can be highly educational and fun as long as parents are well-informed and choose wisely. But if you choose the wrong toy, there can be consequences (check out our issues we had with a recent smart toy here) Santa checks his list twice and responsible parents should too-- you may be surpr…

Key Takeaways from the 2019 CARU Conference

The CARU Conference was held this year in Marina del Rey, California (just 15 minutes from LAX Airport) at the Ritz-Carlton hotel. We kicked the day off with a movie screening of Screenagers, the award-winning film that explores family life and the struggles over social media, video games and academics. The movie shares challenges of parenting in a digital world and solutions for how to help kids safely navigate the issues. Later in the day, the film’s star and director, Delaney Ruston shared her own messy, personal experiences. While it’s true that too much screen time can have adverse effects on brain development, it’s also true that prosocial games and media can encourage kids’ good behavior as well. Dr. Ruston hopes that her film will spark a movement—that this film will get families talking about how they can aspire to lead more balanced lives. She thinks industry is up to the task and challenged them to create more cool and prosocial content. Our first keynote speaker was the Cho…