Skip to main content

New YouTube Rules Restrict Ads to Certain Channels


YouTube made a big change yesterday, shaking up the industry for online content creators. The popular website decided to stop serving ads on YouTube Partner channels that have not reached at least 10,000 lifetime views. The purpose of requiring the threshold views is to provide the platform information to ensure the validity of a channel. This will hopefully help to avoid advertisers' content ending up on inappropriate and/or illegal channels that violate YouTube's Terms of Service.

For more information, check out this article in Ad Age.

Popular posts from this blog

FTC Provides Additional Guidance on COPPA and Voice Recordings

Today, the Federal Trade Commission (FTC) provided additional guidance on the Children's Online Privacy Protection Act (COPPA) when it comes to voice recordings. Find out more about this policy on the FTC's website here.

Don't forget to register for the CARU and IBA Accountability Conferences!

Two Terrific Conferences! One Beautiful Venue!Multiple Networking Opportunities!





CARU Supporter and CBBB National Partner rate for CARU conference



CBBB National Partner and Members of Participating DAA Trades for IBA conference

$649

$195

​ Standard rates
​ Standard rates
Contact us if you have questions about group rates at (212) 705-0113

We appreciate the support of our sponsors!

CARU Releases EvanTube Decision in a Case of First Impression

CARU recently issued a decision about inadequate disclosures on EvanTube. This is a case of first impression and certainly something industry will want to take note of.

For more information, check out CARU's press release or this post on Media Post for further details.