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Showing posts from September, 2014

Don't Forget to Register for CARU's Annual Conference

CARU's annual conference is happening next week on Wednesday October 1st at the Ritz-Carlton New York, Battery Park . CARU believes that if there is one conference to attend this year about children's marketing, this is it. With so much  happening right now in the children's marketing industry, you can't afford not to be a part of the discussion.   Expert panelists will consider challenging issues facing the Children's Advertising Industry, focusing on how online and mobile technology has changed the way companies market their products to children in the US and abroad. A significant emphasis will be placed on the modifications to the FTC's COPPA Rule, including discussions on how companies are implementing new practices to comply with these changes in their online and mobile marketing. Panelists will also discuss  strategies for utilizing online interest-based advertising and other third party initiatives while maintaining legal and regulatory complianc