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CARU's Conference 2015 Photos and Recap



CARU's annual conference went off without a hitch last week. Expert panelists explored challenging issues facing the children's marketing and advertising industry. The discussions ranged from the Children's Online Privacy Protection Act's impact on mobile and smart toy technologies to social media to drafting and negotiating strategies when working with children's properties. 

CARU was thrilled to host Federal Trade Commissioner, Terrell McSweeny for a fireside chat with Lee Peeler as the keynote speaker. The Commissioner discussed her opinions about the FTC's position on many issues relating to children's marketing and also weighed in about concerns prompted by European Court of Justice's recommendation that the safe harbor agreement that governs data between the U.S. and EU should be struck down. 

We had a full house filled with some of the best and the brightest in the business. We'll be back again next year with another great program. Be sure to follow our blog, Twitter and Facebook pages for all of the latest CARU news. 













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FTC Provides Additional Guidance on COPPA and Voice Recordings

Today, the Federal Trade Commission (FTC) provided additional guidance on the Children's Online Privacy Protection Act (COPPA) when it comes to voice recordings. Find out more about this policy on the FTC's website here.

CARU Releases EvanTube Decision in a Case of First Impression

CARU recently issued a decision about inadequate disclosures on EvanTube. This is a case of first impression and certainly something industry will want to take note of.

For more information, check out CARU's press release or this post on Media Post for further details.